Outbound Link: When we target another website in our website content by any text or direct URL then Backlink goes to another website from own website. It is called Outbound Link.
Inbound Link: It is Totally opposite from outbound links. In this, Backlink comes towards own website from another website because of we hyper our website URL in another website content by any text or paste direct URL.
Note: Inbound links are the biggest factor to rank own website on Google. Many SEO companies use it to make backlinks for their website.
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